Umberto Eco recognizes in Roman Jakobson a central role in clarifying and disseminating the notions of code and message, extending them from the field of information theory to the whole of semiotics. The adoption of these categories made it possible to unify the analysis of linguistic and non-linguistic systems, providing a coherent methodological framework for describing the…
Tag: Sign
Barthes and Eco: Two Semiotic Paradigms in Comparison
This article explores how Paolo Fabbri contrasts the semiology of Roland Barthes with the semiotics of Umberto Eco, identifying two paradigms that define much of contemporary semiotic thought: one rooted in ideological critique, the other in inferential processes of meaning-making. In outlining the two main directions of contemporary semiotics, Paolo Fabbri identifies two distinct yet…
Umberto Eco: The Subject as Semiosis in Act
After the publication of Il nome della rosa, Umberto Eco replied to a journalist who asked where the author’s subjectivity could be found in the novel by saying that “the subject is in the adverbs.” What might have sounded like a witty remark was later interpreted by Patrizia Violi as an effective synthesis of an entire…
Umberto Eco, A Missed History: The Ostracism of Semiotics
In his 1976 essay, Umberto Eco retraces the long and fragmented history of reflections on signs, highlighting how semiotics—despite its ancient roots—was persistently marginalized by the scientific establishment. The idea of a science dedicated to the production, exchange, and interpretation of signs is far from new: even pre-Socratic poetry and philosophy had shown an interest…
Semiotics and the Ethical Dimension of Life
In Semiotics in Ethics and Caring, Susan Petrilli affirms that an ethical dimension is implicit in every form of human semiosis. Yet only recently has it become a consistent object of semiotic inquiry. Drawing on Thomas A. Sebeok’s notion of global semiotics, she argues that reconnecting semiotics with the life sciences allows the discipline to extend beyond…
What Is a Sign? Expression, Enunciation, and Proto-signs
According to Per Aage Brandt, a sign is an act or artifact performed by an agent—human or animal—addressed to other agents with the purpose of showing, telling, or signifying something. This very article, he notes, qualifies as a sign. As such, every sign is inherently deictic: it contains an enunciative component, meaning that it points—through its…
Cognitive Semiotics: Knowing the World Through Signs
Cognitive semiotics addresses a fundamental question: How can we come to know the world through signs and languages? This question lies at the heart of several debates in semiotics, philosophy, and cognitive science, especially those concerning subjectivity, representation, belief, perception, imagination, social cognition, mind, and language. The term “cognitive” is not intended to contrast with emotion or…
From Saussure to Structuralism: The Roots of Semiotic Thought
European structuralism finds its roots in the theoretical horizon opened by Ferdinand de Saussure. Yet, as Anne-Gaëlle Toutain and Ekaterina Velmezova observe, this origin is as much historical as it is problematic: “while such a conception corresponds to a historical reality, it nevertheless constitutes a theoretical and epistemological error.” The structuralists, they explain, misunderstood the content…
Augustine and the Birth of a General Notion of Sign
In Semiosis and Human Understanding, John Deely recalls that the very possibility of semiotics as a discipline—what he calls doctrina signorum—appeared only “late in the 4th century AD,” when Augustine of Hippo formulated, for the first time in recorded thought, a general notion of sign that embraced both nature and culture. According to Deely, Augustine proposed that “a sign is…








